Rosette: 1 of 11
1111 Project – By Chad Herndon
Often, people avoid looking at the ugly parts of life, so I created something delicious for them to visualize and ponder over. Nothing in this world is perfect, same goes for this project. At every point where I had the urge to make something perfect, I stopped myself, creating a sense of aesthetic unease.
“Rosette” explores the mechanics of the digital-to-analog halftone printing process technique with the current state of our politically polarized society. Rosette is the first of eleven projects.
Have you ever looked through a magnifying glass at a print from a commercial press? The reds are not truly red, and blues are not truly blue. Instead, the combination of adjacent dots, in compact groups, gives the appearance of solid colors, shades, and hues. This sophisticated process is known as halftoning; imperfect, and the fundamental technique for all modern printing.
Parallel processes occur in society. It is extraordinarily complex and nuanced. In this series, “Rosette,” I visually decipher both halftoning and our hyper-polarized culture, by interpreting them into various sized dots displayed as cyan, magenta, yellow, and black, a.k.a. CMYK.